Americas Philadelphia +1 610 854 2704
Europe Oxford +44 (0)1235 838540
Asia Pacific Sydney +61 (0)2 9231 4003
Americas Philadelphia +1 610 854 2704
Europe Oxford +44 (0)1235 838540
Asia Pacific Sydney +61 (0)2 9231 4003

Maximize your 'opportunities to buy'.
Site visitors can be presented with numerous 'opportunities to buy' as they navigate your website. These can include home page promotions, search results, landing pages and others. The Ecommerce module records these 'OTBs' and enables you to assess the relative value of each in terms of revenue.
The simple interface of this module records activities like when the product was put in the basket, whether the user read the product details, and if the sale was completed. This helps companies to maximize their return on the OTB points on their site.